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According to Gallup, employee engagement is crucial for successful business outcomes, especially those related to productivity, ongoing profitability and customer loyalty. However, despite it’s obvious importance, there are still a lot of people asking, “What is employee engagement?”
Across nearly every industry, the topic of impact—how to create it, contribute to it, and control it—is being talked about, presented on, strategized over, and increasingly, being scrutinized to measure. Sure enough, it was the topic of focus at last month’s Sustainatopia conference in Boston, arguably one of the largest gatherings of influential decision-makers and thought leaders in the world of sustainability.
Employee engagement can mean different things to different people, and certainly includes a slew of different subsets, from health and well-being, to volunteering and corporate social responsibility. As such, we continue to hear from companies that figuring out where and how to start an employee engagement program is often the most difficult part of the process.
Two weeks ago I attended Fortune Brainstorm E in Austin, TX and was inspired by two main discussions during the event: “Zero-Energy Corporation” (which I wrote about last week) and “Tapping into the Millennial Mindset.” The second conversation, a lunch featuring the president of Zipcar, the founding CEO of JUST, and the President of Diversey Care, part of Sealed Air, discussed the latest data and trends around Millennials in the workplace.