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The WeSpire Blog

Join us in “Redefining the Good Life” at Sustainable Brands

This coming week Sustainable Brands is hosting their keystone event, The Sustainable Brands Conference in Detroit, MI. This year’s theme is all about “Redefining the Good Life.” Read to find out how you can be a part of this global initiative and where you can meet a couple members of the WeSpire team!
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The Positive Business Conference: Final Recap

I’m back in Boston after spending two great days at the Positive Business Conference at the University of Michigan’s Ross School of Business. To put it simply, the conference was nothing short of inspiring. Keep reading to hear what Intel, Microsoft, PepsiCo and Amazon are doing to develop positive and purpose-driven business practices.
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The Positive Business Conference, Day 1

This year, I have the great opportunity to attend the Positive Business Conference, hosted by the Ross Michigan School of Business. The conference focuses on the potential positive impact that business can have on society, and how we, as leaders, can help drive that change. Obviously, this is a message very near and dear to the hearts of us at WeSpire!
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Positive Business Practices for Everyone

This week our Marketing Manager, Kristen Carlson, is attending Michigan Ross’s Positive Business Conference to learn, network, and celebrate positive business initiatives with other innovative leaders. She will also have the opportunity to attend an exclusive reception to celebrate the honorable mention we received for our Positive Business Project.
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Battling Climate Change with Behavioral Science, Part 2

In Part 1 of this series, I explained the science behind why people don’t take action around topics like climate change, that they know to be urgent issues. In Part 2 of this series, I'll share strategies around how to drive sustainable behavior despite these challenges.
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Battling Climate Change with Behavioral Science, Part 1

Much of society considers climate change the most critical issue of our time. But the level of people taking corrective action is astonishingly low. According to climate experts, the pace of change is just unacceptably slow. Why aren't people taking enough action?
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Purpose at Work

Aaron Hurst says we’re living in the Purpose Economy, and if you start to talk to anyone in the HR space, it’s clear that employees want to work at purpose-driven businesses.
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Get me to the Green. Green Actions for Everyone.

For some, making sustainable choices comes naturally, but for many, it takes a bit more effort and lots of discipline. This Earth Month we’ve compiled a list of environmentally friendly habits you can work to form, ranging from simple to complex. No matter where you are in your “green journey” there are actions you can take.
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10 Last Minute Earth Day Ideas

Earth Day is rapidly approaching, and the excitement is growing here at WeSpire! We’re helping our awesome customers create the most impactful Earth Day programs possible, and had a few ideas to share.
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The History of Earth Day

Nearly 40 years ago, the United States celebrated its first Earth Day! For that, we can thank former a U.S. Senator from Wisconsin, Gaylord Nelson. Read on to learn more about the history of Earth Day!
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